Name:
Jelena Drobac

Company:
Freelance

Job title:
Art director, Designer

Duties:
Logo, trade mark, visual & corporate identity, poster, ads, billboard, packaging, typography

Practising since:
2001

Country:
Europe

City:
Belgrade, Serbia

Web:
www.d-ideashop.com

Email:
Jelena

Selected client list:
Golden Rooster
NIN
Universal Bank
Magazine Gloria
Banim

Success Story:
Elenov wine

This macedonian wine producer wanted to change and expand abroad, so they hired me to redesign and spice up their image.

Instead of a cyrrilic arhaic logotype, I used simple calligraphy with letter shaped like grape. That's an image so globally understood. It's simple yet stylish solution.

Global recognition both to the quality of wine but also to short and simple design. This project won second place at Identity: Best of the Best and Silver bra .