Name:
Claudia Temple

Company:
WriteWerks.com

Job title:
Director

Services:
E-marketing strategy
Web writing and editing
E-Newsletters

Practising since:
2000

Country:
USA

City:
Orcas, WA (Seattle)

URL:
www.writewerks.com

Email:
Claudia

Selected client list:
E Logo Design
Orcas Island Parks & Recreation
Fabjob.com
Sitepoint.com
Prudential Real Estate

Success story:
Finding global customers on the Internet is easy, right? Just put up a Web site and wait for business. But what if English isn't your native language and you're looking for American customers?

The first step in meeting this goal for my client, an Eastern European designer, was to decide what sales strategy was most practical. Then, with the ecommerce capability in place, the next step was language. Persuasive copy with nuances of American idioms, but intelligible to other English-speakers was the challenge I met.

My content, optimized for search engine placement, did the trick. E Logo Design launched with good search engine rankings and quickly found US based clients to add to its global customer base.