Name:
Chuck Sanchez

Company:
STUN Design & Advertising

Job title:
Principal

Duties:
Branding
Corporate Identity
Naming
Print Advertising
Direct Mail,
Photography
Video
Web
Illustration
Packaging

Practising since:
2002

Country:
United States

City:
Baton Rouge, LA

Web:
www.stundesign.net

Email:
Chuck

Success story:
Bumble Lane

Bumble Lane was expanding a small gift shop/spa into a 4000 sq ft business. They needed a logo that would move them from the country gift shop look to something clean and more refined. Something that said spa. The name could not be changed because it was given to them by a spa consultant.

We came up with a logo that drew attention to the human body, with a feeling of serenity and peace. We used curved lines to reflect the human form and for the typographic treatment we chose a sans serif to escape the country feel the original logo portrayed. We then presented other solutions to the client based off the logo design.

After we presented the logo, the client immediately saw the potential of the "whole package." We are now designing the packaging, the spa menu, the gift card and holder, and we are working with the owners on the interior design of the spa. There will be nothing like this in South Louisiana.