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Name:
Janice Tye

Company:
123 Design

Job title:
Owner and creative manager

Services:
Graphic design for print and web

Practising since:
1978

Country:
United Kingdom

City:
Bristol

URL:
www.123design.co.uk

Email:
Janice

Selected client list:
The Bristol Language Centre
The Brigstowe Project
UK Transplant
Added Value Learning
Spike Island Printmakers

Success story:
The Bristol Language Centre
To achieve a corporate ID with products including brochure and web site that would speak to the target market of Chinese students, agents and parents whilst still having relevance in the Western world.

Careful and extensive research helped to evolve a corporate ID with image and colour that did not infringe any cultural precepts. The brochure and web site was kept simple and workable with accessibility being the prime consideration.

Students that come to the language school have said that they were attracted because the information on the web and in the brochure was easy to understand and the presentation attracted them to Bristol. My clients have now engaged me to go to the next stage of work with them.

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