The Solution:

What this widget lacked is a distinct branding. Something users could relate to and become familiar with over time. So I created a new identity that could easily be adapted to use as the dock icon as well. Dashboard has a style guide which requires a set horizontal width to the dock icons so I created a rounded corner format to flow well with the other icons found in that environment.

I also cut back on the real estate the old widget GUI was using and created a more horizontal linear format for the interface. It allows the user to nest it more easily among a plethora of other widgets they may have open at any given time.

I look forward to seeing how users react to the new look and feel.

AFTER:

Alina's feedback:

Von did a superb job of bringing PodcastShuffle.com's widget identity, user interface, and icon alive. Not only does it now have a more intriguing and lively look, it fits well with the other Dashboard widget icons. I love the look of the logo as well. It integrates the the "P" "C" and "S" together into a form that suggests the flow of a broadcast.

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